December 15, 2022
DATA SHARIING & MARKETPLACES

CDO TechVent

The NEW way Data Leaders evaluate data tools

Data sharing is a hallmark of modern, data-driven organizations. Companies need data from both internal and external sources to fuel data science projects, manage real-time supply chains, and enrich customer data, among other things. But finding, consuming, and sharing high-quality data and integrating it with analytical systems is challenging. Fortunately, there is new technology that makes this process infinitely easier. In fact, it promises to make it easier to enrich existing data with third party data and transform traditional data consumers into data suppliers who monetize their aggregated, anonymized data assets.

This new technology enables a wide range of data sharing models. For example, a large enterprise can stand up a data exchange to retrieve data from its network of suppliers; an industry consortium uses it to capture information from members that it distills into industry reports; an organization launches an internal data marketplace that makes it easy for business users to find and request access to data; an advertising platform can create data clean room so brands can compare and enrich their first party data; and a cloud provider can create a global, public data marketplace where data suppliers and consumers can share, buy, and sell data.

This 3-hour virtual event explored new data sharing and monetization models and the underlying technologies that enable them. The primary audience was business and data leaders who want to establish internal or external data marketplaces or start monetizing their data assets on third party exchanges. The free event consisted of a keynote by Eckerson consultants, a panel discussion of top data exchange providers, breakout sessions, and vendor rooms where attendees met with sponsors, viewed product videos, and linked to content.

We covered:
● The data sharing model that is most appropriate for your organization
● How to select the right data exchange technology to achieve your goals
● How data exchanges facilitate sharing, buying, and selling data
● How data exchanges integrate with internal systems
● How companies use data clean rooms to enrich first-party data and optimize ad spends.
● How to monetize data assets without distributing or disclosing sensitive information

EVENT REPLAY

Event Schedule

December 15, 2022 11:00 AM ET

11:00 AM

Social Lounge Opens
1:1 Conversations with Vendors, view product videos

11:30 AM

Keynote
Presenters:
Eric Wrobel
Ludovic Codeluppi
Wayne Eckerson
Kevin Petrie

12:30 PM

Technology Panel: "How to Evaluate and Select a Data Sharing Marketplace"
Panelists:
Didier Navez, Dawex
Ian Gilbert, Revelate
Ian Stahl, Informatica

1:15 PM

Breakout Sessions

How Creating Data Ecosystems Impacts Business Competitiveness

In today’s economy data is recognized as a strategic asset, and has become a product of unlimited potential, with its own value, and a source of new revenue streams. Organizations that implement and master the circulation of data create a competitive advantage within their ecosystem and beyond. However creating successful data ecosystems requires security, trust and traceability.

Presenter: Didier Navez, Dawex

Data Sharing with Informatica Intelligent Data Management Cloud

Learn how organizations leverage the capabilities of the Informatica Intelligent Data Management Cloud, including Cloud Data Marketplace, to scale self-service data delivery to meet increasing demands of their distributed data consumers.

Presenter: Ian Stahl & Marie Paolantonio, Informatica

Data Commercialization: How a multi-layer data marketplace drives revenue growth

This session explores the impact of a multi-layered data marketplace on revenue generation. We will discuss data valuation, data licensing, marketing & selling data, and ultimately how creating unique experiences for different customer segments leads to increased revenue.

Presenter: Colin Brown, Revelate

Managing Data Quality When it’s Outside of Your Control

When data originates outside of your company, you can’t just get under the hood and fix the source. You have to work a little differently. In this session, we’ll talk through the elements of a great data product, and what you can do when you aren’t handed something great.

Presenter: Chris Handy, Crux

Activating a Data Sharing Capability: Strategies for Success

This breakout session will provide an in-depth look into the strategies and steps necessary for successfully activating a data sharing capability. We’ll discuss the opportunities and challenges of enabling data sharing, review the technical and financial considerations, and discuss best practices for designing and deploying a data sharing capability, sharing our own experiences and lessons learned. Whether you are an organization considering setting up a data sharing capability or a team member tasked with making it a reality, this session will provide the insights and strategies you need to ensure successful activation.

Presenters: Steven Schwartz & Uri Bushey, Narrative I/O

Vendor Booths Open

1:45 PM

Wrap Up: "Key Takeaways from the Event"

2:15 PM

Event Speakers

Event Sponsors

In today’s economy where data has become a product of unlimited potential, with its own value, and a source of new revenue streams, Dawex technology allows organizations to create new ecosystems around data exchange platforms that meet regulatory requirements and address traceability and security challenges. Dawex is the leading technology company for data exchange, data sharing, data marketplace and data hub to orchestrate the sourcing, the distribution and the exchange of data. Awarded Technology Pioneer by the World Economic Forum in 2020, Dawex is an active member of Gaia-X. Created in 2015, Dawex is headquartered in France, expanding business operations to Europe, Asia, North America and the Middle East. More information: https://www.dawex.com

At Informatica, we believe data is the soul of business transformation. That’s why we help you transform it from simply binary information to extraordinary innovation with the Informatica Intelligent Data Management Cloud™. Powered by AI, it’s the only cloud dedicated to managing data of any type, pattern, complexity, or workload across any location—all on a single platform. Whether you’re driving next-gen analytics, delivering perfectly timed customer experiences, or ensuring governance and privacy, you can always know your data is accurate, your insights are actionable, and your possibilities are limitless. Informatica. Cloud first. Data always.

Revelate’s data fulfillment platform provides a suite of capabilities for data sharing and data commercialization for our customers to fully realize the value of their data. We reduce the burden for data teams to distribute data, the way the consumer needs it, in and outside of their organization. Revelate integrates into the fabric of any data ecosystem to prepare, package, and distribute data from anywhere to anyone.

Narrative is a data commerce platform that simplifies the process of buying, selling, and sharing data. Our easy-to-use interface allows you to find and access the data you need with just a few clicks, and no-code tools enable you to mix, match, and filter data to create custom datasets from multiple sources. Organizations looking to sell and distribute data can use Narrative's end-to-end data monetization solutions to launch, manage, and scale their data business all in one place. With Narrative, sharing data is seamless, simple, and fast.